What is 360

A 360-degree photo is a controllable panoramic image that surrounds the original point from which the shot was taken.

Example; 360 in flat view

360-degree photos simulate being in the shoes of a photographer and looking around to the left, right, up and down as desired as well as sometimes zooming. The viewer clicks any point on the image to drag it in the desired direction. The 360 panoramas often have the possibilitie to be viewed in Full Screen mode. In the right bottom corner of the picture you can find the symbol/link for it.

(text continuous underneath the picture)


Example; 360 in panoramic view. Drag your mouse in the picture to the left, right, top or bottom

The ability to turn around and look at a surrounding environment is achieved through a combination of software and a number of panoramic photos. The photos are lined up to make for a continuous circle around the the point of shooting. A digital camera often has built-in software that helps align the shots. Once enough shots are taken to surround the photographer, the pictures are either uploaded to an application to be turned into a 360-degree photo or created through a mobile app on a smartphone.

360-degree photos are effective for showing off vistas, internal architecture and more in a dramatic fashion that replicates the experience of being there. The ability to create 360-degree photos is increasingly included in digital cameras and smartphones. Nowadays there are also camera’s specially made for 360 photos and videos. Click here to read about 360 video.

Click on one of the other menu options to see examples in photo or video. You can also visit websites, specially made for our clients.